Live Webinar on Thursday, September 17th
Featuring Newell Rubbermaid, The Community Roundtable and Powered
A successful social marketing program requires the same comprehensive,
well-planned approach that traditional marketing programs demand, and it
entails careful consideration of how your company will participate. At the
heart of most social marketing programs is some form of online community that
can help integrate social media elements into a cohesive program aligned with
your marketing objectives – from creating customer engagement to brand
loyalty and advocates. Online communities take dedication, perseverance and
commitment that go far beyond building a site or joining an existing social
network community.
Register to attend to learn:
-
How to drive ongoing, active engagement within a branded online
community -
Tips for leveraging social media such as Twitter and Facebook to
drive awareness of your community initiative -
How online communities help address the need of your customers at
every stage of the buying cycle -
The importance of community management on the health of a
successful online community
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