IM@CS is pleased to announce that President Gary May has been invited to speak at the upcoming PCG 2011 Digital Marketing Strategies Conference in Napa, CA just prior to the National Automobile Dealers Association (NADA) conference in San Francisco. As things continnue to shift online for the automotive industry, the time dealers have to reassess their activity, brand and resutls online is extremely limited.
Like the PCG event prior to NADA 2010 in Orlando, progressive dealers are expected to get answers to their questions, sound strategies to move forward, relevant data to build from and more. Attendees will take part in three different workshops per day, bookended by breakfast and "Wine Tasting Optimization (WTO)" receptions prior to local Napa dinner engagements that are expected to be the talk of NADA.
Gay May will be joined by Christine Rochelle, Alex Snyder, Matt Murray and Glenn Pasch with keynotes by Brian Pasch, Jared Hamilton and other special guest speakers. Speaker bios and session times can be found at http://www.digitalmarketingstrategies.org/digital-marketing-strategies/agenda/ as well as registration and lodging information.
As the market continues to favor businesses that are focusing online, engaging consumers, responding to input and reviews and retaining their customers properly via the web and other tools, the sessions on February 2-3 will provide the latest in some of the ways to address today’s automotive retail environment.
Heading to San Francisco for NADA and willing to add on a few days that can more your business? Join us!
Well done Gary. It looks like a great line up, and I’m glad there are speakers that really understand the landscape of today.
Let’s hope I’ve got time to attend!
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