Tag Archives: coaching

Still Ignoring The “C Word” Will Cost You

The “C Word”. You know, that word. The one that┬ámakes dealership executives’ skin crawl, makes sales people laugh,┬áhas trainers’ mouths drool and absolutely keeps your store from its true potential. It even has female staffers cringing, question working at the dealership. Say it with me….CULTURE. Ignored by only the bravest of souls who understand the […]

Let’s Remember Who It’s About: Not You!

Have you ever listened to a profressional salesperson? No, no, really. Have you ever listened to a proferssional salesperson? Those skilled in the trade are fantastic about doing one thing extremely well: allowing the customer to understand that it's about them, what's in it for them and how important they are. Those with truly exceptional […]

Automotive Digital: The Cost of Being Minimized

It's no secret that we're on the move. All of us. You might even say that the speed at which things change is breakneck. What is less known is that as we speed toward wherever "there" is, the more we seem to be willingly giving up. The homogenization of dealerships is rampant…and it's the dealer […]

It All Comes Down To Counts And Figures

When you live for sales, one thing usually starts and ends the conversation: money. How you get there is important along with a number of other factors like goals and bonuses, perks, recognition and more. We surround ourselves with facts, data and figures: units, conversion, month-over-month, even comparing ourselves to in-brand, in-market competition. What is […]

Water The Tree…Then Turn A New Leaf

Many people in training and consulting today focus almost entirely on the 'what-to-do-now' with a few fundamentals which can work well for some dealers, even those that are struggling with online marketing, lead handling and brand extension/equity. That can be absolutely fine, turning a new leaf and running down after what's next. Do that without […]

The Chicken Or The Egg? No…The Chicken AND The Egg

When you don't make one, someone makes one for you. If you make one too early, you may regret it.  It's the lifeline, the conduit, the facilitator and the support system making making things work: decisions. We are making decisions constantly in business. But are our decisions the right ones? While this is not meant […]

A December To Remember? For A Lot Of Reasons

No matter how tightly or loosely your association with the automotive industry, this is a month of reckoning for so many reasons. But most are still in 'wait and see mode'. That just flat out can't be comfortable and it's not right, so why is it done?  If you'd had the proverbial crystal ball, what […]