Date: Wed, April 28th
Time: 2:00 PM Central
Duration: 60 Minutes
Not surprisingly, it’s difficult to find a large brand that isn’t at least thinking about how it can participate in social networking phenom, Facebook. With over 400 million members, Facebook teases with an audience that is nearly four times greater than that of the Super Bowl…every day. Unfortunately, many brands are finding that there is a big difference between setting up a fan page and creating a meaningful presence that attracts real customer engagement.
The single biggest point of failure according to Kevin Tate, principal of StepChange, is an unwillingness to follow the four golden rules of creating a successful Facebook presence. Join Powered and StepChangeGroup on Wednesday, April 28th at 2:00 PM CDT (please note your time zone) for our first Social Media Help Desk of 2010 – The Do's and Don'ts of Facebook. Register to attend.
Kevin will spend 15 minutes discussing the four golden rules for any successful Facebook engagement and providing real-life examples of brands that have established a successful dialogue with their fans on Facebook. (He knows a thing or two about this topic as he has worked with nearly 100 brands to create meaningful Facebook presences in a world where many have failed.) The remaining 45 minutes will be spent on answering live questions from the audience as well as those submitted upon registration. So don't miss this opportunity to join the discussion. Register to reserve your seat.