Tag Archives: meeting

What’s Not Coming In 2014: The Anti-Prediction

2013 brought us so much change that we thought it would be best to provide you with a non-prediction, non-forecast, non-reflective perspective…just to throw you off (and get a few more reads). Cut to the chase right now? Naw…let's tease you a bit: So we still live in a world hell-bent on immediate gratification. The […]

Endorsement? Nope, It Rolls More Like A Super Pac.

As our industry moves (very slowly) toward digital dominance, more companies are chosen each year to assist with certain initiatives driven by the OEMs. As the market fills with mostly fledgling, so-called expert vendors in the major categories (website, SEO, SEM, mobile, reputation management, social media), RFPs and projects are drawn out and the partners […]

The Difference Is One Letter…And What It Gets You Is Much More

Many times people ask me why IM@CS is not a training company, even though plenty of people call what we do by the "T" word. The response every single person receives, for the last five years – and emphatically – is that people despise being trained. People, more successful ones for sure, love learning. In […]

Dealership Reset: It’s Halftime, You Got Game?

There's not too many times during the year that we call a time out. Well, there's usually one. Here's the dealership reset: Accountability: How are you against your goals? It's not just units, gross and ROs. It's about cost, effectiveness and no-bullshit reviews. Someone's feet not being held to the fire? Now's the time or […]

You Know Something Your GM Doesn’t

No matter how you slice this one, it's not good. See, stores may build results and get things done bottom up. But unless things changed since the close of business yesterday, your store is managed top down. And the fact that you know things that your GM doesn't won't allow you to get far or […]