Tag Archives: feed

If You’re Going To Do It, Do It Right…

The special time of the year is nearly upon us, again. From September through February: conferences, expos and 20 Groups with the veritable sales crunch of "you have to get this or you'll be left in the dust!" pitches. You can feel dealers' and general managers' certain body parts tightening up now (not that they […]

Making A Laughing Stock Out Of Social “Media”

Being involved in helping build awareness via social networks for dealers over the past three plus years, there has been a lot to see. And wonder about. From using APIs, feeds, republishing other content without attribution, ghost writing, "social" content farms, 50 plus network claims and more, it's a real "Wild Wild West" in what […]

The Disappointment Your Customers Experience Comes From Within

Let's face it, we're all consumers. Even the highest-paid CEOs in the world have to do it: shop and buy. They will engage a brand, a retailer, a transaction with one expectation in mind: satisfaction. Whether a $4 latte or a $4,000,000 property, there is a process we go through to self-determine the investment of […]