Tag Archives: analysis

Peeling Back The Social Onion: Are You Just A Puppet?

2013 is shaping up to be a pivotal year for automotive retail (again). Results are in for March and the first quarter showing that, with exception to some brands, you're making money. However are you making enough money to make bad mistakes for your business? Look at your social media, chances are you're doing just […]

Wow… New Auto Industry Pain Point!! Um… This Is Not A New Issue!

The constant challenge in the auto industry is for retailers to implement strategies, execute on their plans, follow process, create awareness, promote accountability and stop making excuses for doing anything less. There will always be a party to throw a finger at, many times deservedly so. That, however, does not take the greater point of […]

Quick, The Shiny Object Just Moved! Ouch, It’s Your Vendor…

Don't read too much into the title, it's not a slam on your (fill in the blank) vendor, although many deserve to be taken to task. This is about what they have to deal with. If you've been under a rock this year or simply have not been paying attention, Google changed significantly three times. […]

Webinar: Reving up Automotive Market Research with Social Media Analysis

As auto manufacturers and suppliers grapple with tough economic times, understanding consumer preferences becomes even more important for near-term survival as well as future viability. J.D. Power and Associates’ Web Intelligence Division utilizes social media to help the auto industry gain consumer insights, mining the blogosphere for unvarnished insight and unbiased opinion. We invite you […]