Category Archives: Webinars/Seminars

IM@CS on Social Media Club LA Panel: Social Media Affecting the Automotive Industry

It was a pleasure to participate with other industry colleagues on a panel at Social Media Club LA’s event last Tuesday evening: How Social Media Is Affecting the Automotive Industry. Chris Heuer kicked off the evening as only the head of the global Social Media Clubs could. Serena Ehrlich moderated the panel and fielded the […]

Webinar: Social Media Help Desk: The Do’s and Don’ts of Facebook

Date:  Wed, April 28th  Time:   2:00 PM CentralDuration:  60 Minutes Not surprisingly, it’s difficult to find a large brand that isn’t at least thinking about how it can participate in social networking phenom, Facebook. With over 400 million members, Facebook teases with an audience that is nearly four times greater than that of the Super […]

Webinar: Ward’s eDealer 100

Ward’s will introduce you to successful dealers from the Ward’s e-Dealer 100, each of whom have implemented unique sales strategies for driving sales. The Ward’s e-Dealer 100 is considered the industry’s benchmark for measuring top franchised new car dealerships by Internet sales, and we have selected dealers from our list to offer insights into the […]

Webinar: Best Practices for Incorporating Video into Email

Upcoming Webinar: Best Practices for Incorporating Video into Email Register Now! For nearly a decade, email marketers struggled to overcome the deliverability challenges of video in email without much success. Email marketers who experiment without a proper understanding of where video works, where it doesn't, limitations of video inclusion methods, and a thorough understanding of […]

Powered Webinar: “Influence the Influencer: Creating Brand Advocates with Social Marketing”

Featuring Jill Griffin and Allen Silkin Date: Thursday, November 12th Time: 2pm Central / 1pm Mountain / 12pm Pacific / 3 pm Eastern Duration: 1 Hour Get the details and register to attend Consumers are more demanding than ever and earning their loyalty gets more difficult every day.  Turning them into brand advocates is the […]

Powered Webinar: From Zero to Community: Practical Advice for Growing and Nurturing an Online Community

  Live Webinar on Thursday, September 17th Featuring Newell Rubbermaid, The Community Roundtable and Powered A successful social marketing program requires the same comprehensive, well-planned approach that traditional marketing programs demand, and it entails careful consideration of how your company will participate. At the heart of most social marketing programs is some form of online […]

Cars.com Webinar: Cashing in on Web 2.0, Using Social Media Sites to Drive Sales

Register Now As online communities grow in ever-increasing numbers, are you a part of the conversation or standing on the sidelines? Social media sites such as Facebook, MySpace and Twitter allow you to engage your customers outside the store and develop relationships that drive repeat and referral business. This webinar examines the rules of engagement […]

Live Webinar: Pitfalls and Best Practices for Building Online Communities

Pitfalls and Best Practices for Building Online Communities Featuring Forrester Principal Analyst, Lisa Bradner Date:  Wednesday, June 24thTime:  3:00 PM Eastern Time/10:00 AM Pacific Time Duration:  60 Minutes Online communities offer marketers tremendous business advantage, but content-rich, highly engaging communities don’t just happen—they are planned, designed, and continuously nurtured to deliver real ROI that can help […]

Some Good Time With Some Dealers…MPG Style (Why Weren’t More There!?)

Tuesday's MPG event at Proud Bird at LAX was another great session. While we're typically greeting marketers, OEM executives and industry suppliers, this was a great departure and informative (if not inspiring!). Charlie Vogelheim moderated the panel and the room finished the day with great questions. In between, it was all perspective, passion, personality and […]