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[Posted on 2010-03-04]
Title: Start With The End In Mind, But Mind What You Start March 4, 2010 One of the beauties of working with those businesses that want to move forward is just that: the move forward. One of the drawbacks is the distractions that can stop clients in their tracks. Even the most excited dealer, on any given day, may end up with... Click here for the blog >
[Posted on 2010-02-10]
Title: Branding, Communication and Process For Dummies (AKA All Of Us) In Time For NADA February 10, 2010 If education, reinforcement, results and transparency are the benchmarks of success why are we all not more successful than we are right now? More often than not, in our beloved industry, what has been around for a long time is considered as accepted or the norm and what is new is rejected with... Click here for the blog >
[Posted on 2010-02-02]
Title: The Square Peg, The Round Hole and Public Opinion. How Can The Dealer Win? February 2, 2010 There seems to be a perpetual struggle in the dealer world between the client needing services, needing to change/improve, needing to stay in front of the competition and the vendors needing new places to hock their wares, prove their value, bang the 'we're the leader' drum and pay back their investors. They're both right while not typically paying attention to... Click here for the blog >
[Posted on 2010-01-15]
Title: Dealeritis or Vendoritis? Has The Game Changed At All? January 15, 2010 There seems to be a perpetual struggle in the dealer world between the client needing services, needing to change/improve, needing to stay in front of the competition and the vendors needing new places to hock their wares, prove their value, bang the 'we're the leader' drum and pay back their investors. They're both right while not typically paying attention to... Click here for the blog >
[Posted on 2010-01-10]
Title: Why 2010 Is The Year For The Dealer In The Automotive Communities January 10, 2010 You've seen them. You've registered. You've looked a couple times. You've even mentioned them at some of the events you attend to be in the 'know' . But the most you've been involved with what is likely the greatest area of information and opportunity for quicker growth ends with exactly that,... Click here for the blog >
[Posted on 2010-01-05]
Title: This Is What Happens When You Do It Right January 5, 2010 It's not every day that you come across as example of what you're preaching, especially when it's in the automotive world. To be brutally honest, it almost never happens around social media, blogging, websites and the like. And then, just like in the movies,... Click here for the blog >
[Posted on 2010-01-02]
Title: Take The Walls Down On Both Sides January 2, 2010 Two items that we talk a lot around but typically don't address directly are the 'blocking and tackling' in the retail business. One stops people from the inside, the other from the outside. The first limits a broader brand experience while the second keeps customers away... Click here for the blog >
[Posted on 2009-12-31]
Title: Resolutions? Who Needs Resolutions? We've Got WORK To Do! December 31, 2009 It's no coincidence that by using the term 'resolutions' as temporary markers, we're able to miss our goals and targets. In an industry that's usually more comfortable with what worked 10 years ago, why waste time with "I wish"? Fact is... Click here for the blog >
[Posted on 2009-12-19]
Title: So Much Good Stuff...Does It Make You Want To Ignore It All? December 19, 2009 It's no secret that over the past few months things have really been taking off in the online automotive space for dealers and a lot of attention is being paid to the more leading edge, innovative companies (and some not-so-leading-edge ones)... Click here for the blog >
[Posted on 2009-11-29]
Title: It Doesn't Matter How Much, You Can't Afford Not Going All Out On The Web November 29, 2009 With the end of the year quickly approaching and a focus on getting as many cars sold as possible, it''s also the only time you have to make sure your plan is right for your web presence in 2010. We're talking about a plan... Click here for the blog > Previous | Next
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