Monthly Archives: February 2010

No, I’m Not Going To Accept Your Invitation. Well, Until You Get It Right

They're there. Every day. New ones. Old ones, Slim ones. Fat ones. Some are red and some are green, many are boring and some obscene. What are they? Well, they're not from Dr. Seuss. Invites, followers, request for follows, join my growing community and more. And most are just plain crap. As the pandemic of […]

Branding, Communication and Process For Dummies (AKA All Of Us) In Time For NADA

If education, reinforcement, results and transparency are the benchmarks of success why are we all not more successful than we are right now? More often than not, in our beloved industry, what has been around for a long time is considered as accepted or the norm and what is new is rejected with rare exception. […]

The Square Peg, The Round Hole and Public Opinion. How Can The Dealer Win?

The factory, the product, the media coverage, the recalls, the blitz of lacking and half-cooked information. When does the dealer get the coverage? When they're closing, exposed as corrupt or so-called environmentalists torch their lots. Welcome to the square peg and the round hole in the automotive industry, if not the perfect storm. And who's […]